CURRENTLY SOLD OUT

The marketing practices and problems of MSEs in Addis Ababa by Girma Tefera (Paperback, 2012)

About this product

Best-selling in Adult Learning & University

See all

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)
4.8 out of 5 stars based on 16 product ratings
£0.99 New
---- Used
The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)
5.0 out of 5 stars based on 2 product ratings
£25.99 New
---- Used
Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)
4.9 out of 5 stars based on 10 product ratings
£44.20 New
£34.99 Used
Cognitive Behavior Therapy: Basics and Beyond by Aaron T. Beck, Judith S. Beck (Hardcover, 2020)
5.0 out of 5 stars based on 2 product ratings
£16.99 New
£14.00 Used
Bee Manual: The complete step-by-step guide to keeping bees by Claire Waring (Hardcover, 2015)
5.0 out of 5 stars based on 43 product ratings
£16.53 New
£15.64 Used
Happy Odyssey by Adrian Carton de Wiart (Paperback, 2007)
5.0 out of 5 stars based on 4 product ratings
£11.40 New
£9.11 Used
Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)
4.5 out of 5 stars based on 8 product ratings
£7.05 New
---- Used

Save on Adult Learning & University

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Save on Adult Learning & University

Bee Manual - 9780857338099
£16.50
Trending at £16.70
London: A Guide for Curious Wanderers, Jack Cheshe
£11.25
Trending at £12.33
The Art of War Book Deluxe Special Gift Hardback Set Ver - Sun Tzu
£10.90
Trending at £12.20
Poor Charlie's Almanack, Charles T. Munger, Hardb
£18.98
Trending at £20.70
The Book of Symbols. Reflections on Archetypal Images by Archive for Research in
£21.55
Trending at £21.81
Outside In: A Year of Growing & Displaying by Sean A. Pritchard Hardcover Book
£22.80
Trending at £23.85

About this product

Product Information

Nowadays, small and medium sized enterprises in market economies are the engine of economic development. moreover, due to their flexibility, adaptability and their potential to react to challenges and changing environments, MSEs contribute to the sustainable growth and employment generation significantly. On the other hand, due to rapid globalization the business environment is becoming more hectic and highly competitive so that MSEs are attempting to grapple and stay afloat. Currently, like big business, marketing in MSEs sector involves all aspects of marketing such as the product, promotional methods and the distribution element. The sector should also address the marketing problems that comes from increased competition, lack of skills in producing the product, lack of capital to expand their enterprises and go to the international market. Hence, the book attempts to show the overall picture of the marketing practices and the problems that these MSEs face.

Product Identifiers

Publisher
LAP
ISBN-13
9783848491834
eBay Product ID (ePID)
115566841

Product Key Features

Author
Girma Tefera
Publication Name
The Marketing Practices and Problems of Mses in Addis Ababa
Format
Paperback
Language
English
Subject
Marketing
Publication Year
2012
Type
Textbook
Number of Pages
92 Pages

Dimensions

Item Height
229mm
Item Width
152mm
Item Weight
145g

Additional Product Features

Title_Author
Girma Tefera
Country/Region of Manufacture
Germany

Shop by category

The marketing practices and problems of MSEs in Addis Ababa by Girma Tefera (Paperback, 2012)

Best-selling in Adult Learning & University

Secrets Of Mental Math: The Mathemagician's Guide to Lightening Calculation and Amazing Maths Tricks by Arthur Benjamin, Michael Shermer (Paperback, 2006)

The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)

Code of Practice for In-service Inspection and Testing of Electrical Equipment by The Institution of Engineering and Technology (Paperback, 2020)

Cognitive Behavior Therapy: Basics and Beyond by Aaron T. Beck, Judith S. Beck (Hardcover, 2020)

Bee Manual: The complete step-by-step guide to keeping bees by Claire Waring (Hardcover, 2015)

Happy Odyssey by Adrian Carton de Wiart (Paperback, 2007)

Adult Children of Emotionally Immature Parents: How to Heal from Distant, Rejecting, or Self-Involved Parents by Lindsay C Gibson (Paperback, 2015)

Save on Adult Learning & University

Bee Manual - 9780857338099

London: A Guide for Curious Wanderers, Jack Cheshe

The Art of War Book Deluxe Special Gift Hardback Set Ver - Sun Tzu

Poor Charlie's Almanack, Charles T. Munger, Hardb

The Book of Symbols. Reflections on Archetypal Images by Archive for Research in

Outside In: A Year of Growing & Displaying by Sean A. Pritchard Hardcover Book

You may also like

Marketing Paperback Dictionaries & Reference Books

Paperback Marketing Adult Learning & University Books

Non-Fiction Paperback Marketing Fiction & Books

Revision/Practice Paperback School Textbooks & Study Guides

Non-Fiction Paperback Fiction & Practical Skills Books

Practical Television Magazines

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features